Mr. Prajark Sririntrachai
Founder and Managing Director
Crowntex (Thailand) Co. Ltd.
Head Office & Facilities
Crowntex's manufacturing facilities are located in a
18 acre site on Theparak Road in Samut Prakan province,
just outside of the Bangkok Metropolitan Area. This
location includes the head office building and three
factories behind the building. Total covered area include
180,000 square meters housing the administrative and
sales offices, the weaving mill, the coating plant,
plus raw material warehouse and finished product storage
| These new computer-controlled automatic rapier weaving
looms from Dornier of Germany were recently installed
in our weaving mill. Equipped with Staubli Jacquard and
Dobby attachments from France, these new looms are utilized
for weaving fabrics with special patterns and effects.
They are directly linked to the computers in the company's
Fabric Design Center through a Local Area Network to download
design softwares for the looms' microprocessor and to
monitor their production status and performance.
| Crowntex's four fabric coating lines use either dip or
knife-over-roll methods of applying special formulated
coating mixture onto the substrate fabric's surface before
the calendering, heat setting and air drying processes
take place. Both single-sided and double-sided coatings
are offered in a variety of transparency levels, solid
and mixed colors and surface feel and textures. A flocking
attachment is available to produce flocked fabrics using
single or multiple passes.
Quality is everyone's concern at Crowntex. Quality
assurance starts with the receiving of raw materials
and supplies used in the manufacturing processes and
continues on to the final product inspection, packing
and shipping steps and processes. Regular training is
implemented to impart appropriate knowledge and techniques
to employees so that they are able to perform their
specific job functions in a correct and quality-conscious
manner. Each employee involved in both manufacturing
and supporting activities is empowered to inspect their
own work to ensure that the products made under their
control and monitoring are in compliance with specified
quality standards and are acceptable for the next step
in the manufacturing or packaging process. Any defects
found are reported immediately to the responsible supervisor
or manager for prompt corrective actions. Manufacturing
processes are continually monitored and improved to
minimize or eliminate product defects.
Crowntex (Thailand) Co. Ltd. was founded in 1978 by
Mr. Prajark Sririntrachai. It started business as a
modest specialty textile contract weaver with twenty
used weaving looms in a small 1500 square meter factory
in the Bangplee district of Samut Prakan province. From
the onset, the company founder's philosophy was to produce
only high quality fabrics and other products at reasonable
prices that will help to improve the lives of the people
of Thailand. No expense or effort were spared to achieve
this unwavering corporate objective.
In line with the economic development of Thailand, our
business expanded rapidly over the years. This prompted
the addition of new and expanded manufacturing space
and increased investments in new production equipment
to satisfy growing market demand and increasingly sophisticated
customer expectations. Old equipment and manufacturing
plants were replaced by new, modern high-speed machineries
to increase production efficiencies and improve product
quality and appearance.
In 1988 a new fabric coating production line was installed
using equipment imported from the United Kingdom. This
modern, multi-purpose fabric surface coating equipment
is used to produce smooth and textured PVC-coated canvas,
tarpaulin, mesh, vertical and roller blind fabrics,
etc. that are processed to impart particular physical
characteristics such as water resistance, fire retardance,
high gloss surface, textured surface, opacity, etc.
Continued growth in the coated fabric business led to
the installation of three additional production lines
in the early- to mid-1990's.
From its humble beginnings in 1978, Crowntex has grown
into a leading multi-product textile manufacturer supplying
top quality products for the home textile and coated
fabric markets. The company intends to build upon its
success in the home market in Thailand and expand its
coverage to selected international markets. Increased
efforts are now being undertaken to pursue various export
At Crowntex we value our human resources. The success
of the company depends to a large extend on the combined
efforts and hard work of its employees.
A highly trained and motivated pool of employees, using
reliable and durable machineries to work on top quality
materials and supplies, is essential in the company's
achievement of its objective of producing high-quality
products at reasonable prices while generating above-average
returns on sales, assets and investments.
Crowntex employees are provided with continuous training
opportunities to upgrade their skills and knowledge
so that they can work smartly and productively. Local
and overseas training courses are utilized where appropriate.
Each individual employee's performance is monitored
on a regular basis and outstanding employees are given
recognition and rewarded accordingly.
In the decorative home furnishing fabrics business
it is essential to keep up with ever-changing trends
in the fashion industry. The company stays on top of
these changes through constant interactions with its
customers and through monitoring the activities of major
players in the industry.
The development of new designs and continuous product
improvement and innovation at Crowntex is achieved through
the use of modern technology and a dedicated staff of
experienced and fashion-conscious designers and technologists,
who apply their knowledge and experience to tailor Crowntex
products to fulfill customer requirements. Advanced
computing equipment and customized textile CAD software
are used to develop new fabric patterns and designs.
Crowntex continually monitor the needs of its customers
for coated fabrics used in various applications and
develop the appropriate products using optimal combinations
of chemicals and manufacturing processes to achieve
the desired product characteristics, quality and appearance.
Different applications will require the use of a variety
of substrate fabrics, different mix of chemicals and
additives, and different curing times and temperatures
to achieve the desired fabric strength, color, surface
texture, and other physical characteristics.